SHIMKorean Skincare
In Development
SHIM Korean Skincare
A Korean skincare brand being developed around thoughtful, high-performance skincare. Brand registration is being pursued in Canada, with manufacturing planned in South Korea.
Portfolio
Brands & Ventures
SHIM Korean Skincare, Reflaxis, Sticky Rebels and Emora X, the brands and ventures we are building.
The portfolio at a glance
Reflaxis is trading today. Sticky Rebels sells through online marketplaces and direct. SHIM and Emora X are in development.
Active Venture
Reflaxis
A Canadian optical and eyewear venture focused on prescription eyewear, designer frames and a more direct digital customer experience.
Active Venture
Sticky Rebels
A vinyl decal and sticker brand developed for online marketplace and direct-to-consumer sales.
EMORA XSkincare & Fragrance Platform
In Development
Emora X
An upcoming digital platform focused on skincare and fragrance discovery, brand access and ecommerce.
SHIMKorean Skincare
In Development
SHIM Korean Skincare
A Korean skincare brand being developed around thoughtful, high-performance skincare. Brand registration is being pursued in Canada, with manufacturing planned in South Korea.
SHIM is at an early stage. The work happening now is brand registration in Canada and manufacturing arrangements in South Korea.There is more to come as the brand takes shape. Product details will be published when they are settled, and not before.
- Category
- Skincare
- Stage
- In development
- Registration
- Being pursued in Canada
- Manufacturing
- Planned in South Korea
Active Venture
Reflaxis
A Canadian optical and eyewear venture focused on prescription eyewear, designer frames and a more direct digital customer experience.
Reflaxis is the venture in this portfolio that is trading. It covers prescription eyewear and designer frames, sold through a digital experience built to take more of the friction out of buying glasses online.
The Reflaxis product catalogue lives on its own website and is not duplicated here. To see current frames, lens options and pricing, visit reflaxis.com directly.
- Category
- Optical and eyewear
- Stage
- Active venture
- Market
- Canada
- Website
- reflaxis.com
Active Venture
Sticky Rebels
A vinyl decal and sticker brand developed for online marketplace and direct-to-consumer sales.
Sticky Rebels was built for the way people actually buy decals and stickers, which is on a phone, often as a small impulse purchase. That shaped the whole brand: the range, the listing format, the packaging and the price points. It now sells through online marketplaces and through its own website.
It is also the brand where we do most of our marketplace learning. Listing structure, imagery, catalogue hygiene and fulfilment timing all get tested here first, and what works carries across to the rest of the portfolio.
- Category
- Vinyl decals and stickers
- Stage
- Active venture
- Channels
- Online marketplaces and direct
- Website
- stickyrebels.com
EMORA XSkincare & Fragrance Platform
In Development
Emora X
An upcoming digital platform focused on skincare and fragrance discovery, brand access and ecommerce.
Emora X is a platform rather than a product line. The intent is a place where skincare and fragrance can be discovered properly, where smaller brands can reach customers, and where the buying experience is handled end to end.
It is in development. The full platform is still being built, and the early storefront is where the work is taking shape.
- Category
- Skincare and fragrance platform
- Stage
- In development
- Focus
- Discovery, brand access, ecommerce
- Website
- emoraxstore.com
Interested in one of these?
Whether it is a supply conversation, a retail listing or a partnership on a brand still being built, we are glad to hear from you.