Canadian multi-brand commerce

Building brands. Reaching customers. Creating lasting partnerships.

Alpha Northline Global Inc. is a Canadian multi-brand commerce company developing brands, operating across major online marketplaces and building customer-focused ecommerce ventures.

  • Toronto, Canada
  • Brands built in house
  • Four brands and ventures
Two colleagues reviewing brand materials and product samples spread across a table in a bright, daylit studio

Brand building, done in house

Who we are

A Canadian company that builds its own brands

Alpha Northline Global Inc. is a Canadian company. We create brands, take them to the places customers already shop, and then look after the everyday work that keeps a product selling: listings, pricing, packaging, stock, delivery and the questions customers ask afterwards.

Some of what we do is trading today and some of it is still being built. We are clear about which is which, so you always know what you are looking at.

More about the company
Aerial view of Toronto and Lake Ontario on a clear day
What we do

Four things we do every day

Each one supports the others. Together they are how a brand goes from an idea to something a customer can buy on a Tuesday afternoon.

Marketplace Commerce

We list, price and fulfil products on the online marketplaces Canadian and American shoppers already use, and we look after the account, catalogue and compliance work that sits behind every listing.

Multi-Brand Ecommerce

We run several brands at once. Each one keeps its own name, product range and storefront, while one operating team handles the work that repeats across all of them.

Distribution

We buy, hold and move stock so products reach customers and trade buyers on time, using third party carriers and fulfilment services alongside our own planning.

Brand Development

We take a brand from name and positioning through to packaging, sourcing and launch, then keep working on it once it is selling.

See how each of these works

Brands & ventures

The brands we are building

Four ventures at three different stages.

SHIMKorean Skincare

In Development

SHIM Korean Skincare

A Korean skincare brand being developed around thoughtful, high-performance skincare. Brand registration is being pursued in Canada, with manufacturing planned in South Korea.

Explore Our Brands

A person at a bright desk checking a parcel against an order on a laptop
Marketplace operations

Where we sell

Alpha Northline Global Inc. sells and operates as a merchant on the channels below. Running an account well is unglamorous work: accurate catalogue data, stock that is where it says it is, packaging that survives the trip, and a reply when a customer asks a question.

  • Amazon. We operate as a seller, managing listings, catalogue data, inventory and customer service for the brands we own.
  • Walmart. We operate as a seller on Walmart's online marketplace, with the same catalogue and fulfilment discipline.
  • Direct ecommerce. We run our own storefronts, so a brand can reach customers directly and keep the relationship.
Why Alpha Northline Global

What working with us actually looks like

We own what we sell

Most of what we put in front of a customer is a brand we built ourselves, so we are answerable for the product and not only for the listing.

One team across every brand

The same operating team handles sourcing, listings, fulfilment and customer questions for all of our brands, which keeps the standard consistent.

Straight answers

You get a clear yes, a clear no, or a clear what it would take. We would rather lose a deal early than waste your time on a maybe.

Canadian base, North American reach

We work from Toronto and sell to customers across Canada and the United States, so the market we serve is the one we live in.

You reach the people deciding

Enquiries go to the people who run the business. You will not be handed between departments to get an answer.

Built to last rather than to launch

We would rather build a small number of brands properly than start many of them and look after none.

Partnerships

Tell us what you are building

Brand owners, manufacturers, wholesale and retail buyers, suppliers and strategic partners are all welcome to get in touch. Tell us what you have and what you need, and we will give you a straight answer about whether we are the right fit.